Work/From an Idea to a National Movement

From an Idea to a National Movement

Our work with Mandem Meetup wasn't just another brand project. It was about building a movement from the ground up.

From an Idea to a National Movement — case study hero image
ClientMandem Meetup
Year2024
Disciplines
Industry
The Story

Mandem Meetup are an award-winning Charity that started with a powerful mission: creating safe spaces for men to connect and support each other's mental health. What began as just a small local WhatsApp group in Manchester needed to become something bigger - a movement that could reach men nationwide. The challenge was clear: nothing like this existed globally, creating a unique opportunity to build something truly pioneering in men's mental health support.Since 2021, our partnership with Mandem Meetup has evolved from a Keystone project into an ongoing Nexus collaboration. Recognising the gap in the market, we focused on creating a brand strategy that embraced their grassroots authenticity whilst building foundations for significant growth. The core insight driving our approach was simple: men needed a space that felt genuinely welcoming, without judgement or pretence.

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Senso delivered exceptional service with outstanding attention to detail and design. They fully understood our project, kept us engaged throughout, and met every milestone seamlessly. Responsive, reliable, and a pleasure to work with. We’re excited for our partnership going forward.
Jamie DennisFounder & CEO, Mandem Meetup